Chelsea Plaza Hotel Refurbishment by SBD International

Project Description

The refurbishment of Chelsea Plaza Hotel was undertaken with the goal of reinvigorating its interiors while maintaining the charm and identity of one of Dubai’s most established hospitality landmarks. Situated in the heart of Old Satwa (now Jumeirah Garden City), the hotel required a contemporary design solution that balanced comfort, durability, and functionality with a renewed aesthetic direction.

Our scope focused on developing a full set of mockup room designs across all key typologies, including standard guestrooms, executive suites, and specialty rooms. The refurbishment concept sought to improve spatial efficiency, upgrade finishes, and enhance the overall guest experience through carefully curated materials and furniture selections.

Drawing inspiration from modern urban hospitality trends, the new design incorporates soft neutral palettes, layered textures, and clean architectural lines. Emphasis was placed on improving lighting design, acoustic performance, and furniture ergonomics to deliver a more refined and restful environment. Each room type was tailored to meet the needs of both business and leisure travelers, introducing thoughtful amenities and smart spatial zoning.

The full design and tender documentation package prepared ensures that execution can be achieved with fidelity to the intended design, while allowing flexibility for procurement and construction phases. This revitalized interior strategy positions Chelsea Plaza Hotel to continue serving its loyal clientele with upgraded standards aligned with today’s hospitality expectations.